Google’s CEO, Sundar Pichai, hinted at the possibility of introducing advertisements to Gemini in the future. While the AI assistant currently doesn’t show ads, Pichai suggested that this could change to support Google’s revenue goals. The company is considering incorporating ads to the free version of Gemini while keeping a premium ad-free subscription option. Google’s focus remains on user experience, but leveraging advertising to reach billions of users is an essential part of their strategy. This move aligns with Google’s successful integration of ads into various services. The implementation of ads in AI, like in Google’s AI Overviews, is becoming a trend among tech companies such as Microsoft and Amazon. Despite concerns about the impact on user experience, the integration of ads in AI chatbots seems inevitable.