In a surprising move, Microsoft has released an ‘uninstall document’ promoting Edge over Google Chrome without providing actual removal instructions. The document compares features of Edge to Chrome, creating confusion among users expecting uninstall guidance. This strategy follows Microsoft’s aggressive promotion of Edge through Windows 11 pop-ups, despite Chrome’s continued popularity.
The tactic of persuading users to keep a product echoes similar approaches by companies like Sony and Amazon when canceling subscriptions. Microsoft’s attempt to discourage Edge uninstallation may backfire, alienating users and undermining trust. This misleading tactic could ultimately harm Microsoft’s reputation and drive users away.