Samsung conducted a study in the UK revealing that many British consumers are struggling with overwhelming to-do lists and administrative tasks. As the lines between personal and work life blur due to hybrid working arrangements, two in five Brits face difficulties in managing their daily tasks. The study indicates that consumers are looking towards artificial intelligence (AI) solutions to alleviate the pressure, with 49% of UK adults and 60% of Gen Z believing that AI will save them time in their day-to-day lives by 2030. Administrative work is pinpointed as a significant challenge, prompting Samsung to highlight the potential of AI in addressing these issues.

The research shows that on average, a Brit spends 27 minutes per day on life admin tasks, with some individuals dedicating up to two hours on routine chores. Factors such as fatigue after work, task tediousness, and other commitments often lead people to neglect their administrative responsibilities. Concerns about declining productivity have led 28% of UK consumers to express the need for a personal assistant to ease their workload, including tasks like file organization, negotiating a pay raise, and software learning. Samsung’s Annika Bizon emphasizes the evolution of AI into a companion that not only automates tasks but also anticipates needs intuitively.

Furthermore, the study hints at the growing role of AI in enhancing efficiency at work, with companies investing in advanced AI technology to introduce intelligent, personal assistants. Businesses are increasingly open to incorporating AI agents, although many still face challenges in adopting these technologies. For those seeking AI tools and writers, as well as productivity apps, there are various options available to boost productivity and efficiency.