Dyson Airwrap’s dreamy new colorways might finally tip me over into buying one

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Olivia Smith
Wed, 22 Jan
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Dyson has recently unveiled two new special edition colorways for its popular hair styling tools – ‘Jasper Plum’ and ‘Red Velvet & Gold’. These new luxurious options are set to elevate the brand’s premium haircare range including the Airwrap i.d. multi-styler, the Supersonic dryer, and the Airstrait wet-to-straight styler. The Jasper Plum colorway is now available for purchase in the UK, while the Red Velvet & Gold will be released in late February. Dyson’s new color options are designed to embody themes of strength, self-discovery, sophistication, and modern beauty. The brand, known for its innovative designs in vacuum cleaners and fans, has made a mark in the beauty market with its Supersonic hair dryer, Airwrap, and Airstrait. These new color editions are bringing a touch of elegance and style to the world of hair styling.

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